Tech equality is a no brainer that can save companies millions – so why isn’t everyone prioritising it?

With every new technical innovation there are those who can and cannot afford it. When it comes to luxury devices and software, this isn’t so much of a problem. But when it comes to the infrastructure that holds all digital experiences together, i.e. the internet, tech inequality is a crucial issue for companies, even for society as a whole. 

We’ve spent billions to build the internet, so spending a fraction extra to make the digital human experience equal is a no brainer. Especially since the impact on productivity will save companies millions more in return. The problem is that businesses shy away from the opportunity because they’re not sure where to start.

Actual Experience PLC (LON:ACT), an analytics-as-a-service company, provide digital experience quality analytics services in the United Kingdom, the United States, Europe, and internationally.

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