The motivation behind the world’s fastest electric ice cream van​

What motivates an inventor and entrepreneur to design the world’s fastest ice cream van? Edd China, a British inventor and TV presenter from Surrey, has broken the Guinness World Record by creating an ice-cream that clocked up speeds of 73.921 mph. Although he doesn’t sell ice-cream for a living, he is on a mission to decrease carbon emissions and demonstrate that businesses aren’t negatively impacted by embracing electric vehicle technology.

This is Edd’s seventh Guinness World Record title centred around speedy motorised vehicles, but the project was never about just breaking records. After Edd discovered that ice cream vans were being banned in some London boroughs due to their harmful emissions, he decided to create a special engine conversion kit that can run on electricity rather than diesel. He hopes to roll it out as a business, and in doing so, to future-proof ice cream vans as a key part of the British summer.

Marshall Motor Holdings Plc (LON:MMH), together with its subsidiaries, engages in retailing passenger cars and commercial vehicles in the United Kingdom. It sells new and used vehicles; and provides after sales services, such as servicing, body shop repairs, and parts sales.

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