24i has launched an advanced standalone personalisation and content recommendation service that brings AI-based analytics and high-quality content recommendations to any streaming provider.
Named 24iQ, it is the result of the rapid integration of 24i’s existing data team with the innovative technologies and data science expertise of UK-based company The Filter, which was acquired by 24i in April 2022. The 24iQ service is based on the same capabilities that have enabled some of The Filter’s customers to increase engagement by as much as 300%.
Aferian plc (LON:AFRN) is a trusted partner and global provider of innovative, scalable media and entertainment technology solutions. As an IPTV pioneer, working with over 250 operator customers in 100-plus countries, Aferian continuously innovates to help customers deliver modern video experiences.
