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How to solve the used car pricing problem

Pricing used cars correctly sets a beneficial chain of events in motion – the vehicle figures higher in online classified searches, a potential buyer is more likely to click and enquire and the chance of a sale is increased.

Price-setting
Cambria Automobiles (LON:CAMB) sites sets its own used car prices. These are checked three times a week by the central digital team. The team also produces reports using BCA Auction Pro, Auto Trader iControl and the group’s own software, which determine retail market price and ensure that Cambria’s listings stay within 3% of that.

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