Brighton’s busy shopping centre, Churchill Square wanted an app for shopper, to improve their experience, add value, help with wayfinding, and deliver offers, promotions and discounts from the 80 retailers they housed. But behind the customer benefits, they also wanted to drive loyalty, boost sales, increase dwell time and capture customer data for future marketing opportunities. They wanted it to be simple, focused and intuitive, the kind of app that’s just as easy for shoppers to use as it is for centre staff to update and manage. Customer engagement and increased loyalty were also high on their priorities, as well as gathering data to build customer profiles. In simple terms, they wanted an app to deliver an industry leading solution – and we were the natural choice to help them deliver it.
RedstoneConnect PLC (LON:REDS), provide the infrastructure capabilities and the software applications to deliver Smart Buildings and Smart Workspace Solutions for commercial businesses, public sector organisations, real estate owners and managers.