Inside Indian consumers’ embrace of electric two-wheelers

In India, the future of two-wheelers, such as motorcycles and scooters, is bright and electric. Owing to their accessibility and affordability, these vehicles have long been an integral part of India’s mobility ecosystem, accounting for more than 70 percent of all vehicles. And consumers are ready to take them electric: by 2030, electric two-wheelers are expected to account for 60 to 70 percent of new sales in India. Consumers are not only prepared to purchase more electric two-wheelers but are also evolving their buying journeys by embracing more omnichannel experiences.

The increased use of electric two-wheelers will support India’s alignment with global climate policies, central- and state-government initiatives (such as FAME [Faster Adoption and Manufacturing of Electric Vehicles]), and city access regulations aimed at reducing air pollution and improving traffic conditions. However, concerns about vehicle safety, battery life, and lack of charging infrastructure could present challenges in achieving full market penetration sooner.

Saietta Group plc (LON:SED) is a multi-national business which designs, engineers and manufactures complete Light Duty and Heavy Duty electric drive (eDrive) systems for electric vehicles on land from scooters to buses (vehicle categories L, M, N and T) as well as marine applications.

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