As the streaming wars intensify and service providers battle increasingly hard to retain viewers, personalization is becoming critical to their success. 24iQ makes innovative use of sophisticated machine-learning techniques such as collaborative filtering, neural networks, natural language processing and model blending to help various streaming services tackle their content discovery challenges. User-specific content recommendations drive views, loyalty and revenue.
24iQ is a new managed personalization service that helps streaming services supercharge content discovery and user engagement. It’s based on advanced algorithms, machine learning techniques, and expert data scientists applying a “test, learn and refine” methodology, enabling high-quality content recommendations within apps and in related marketing messages. Consumers can quickly and easily find more of the content they love. And the more they watch, the more they’ll value their subscription, or generate advertising revenue.
Aferian plc (LON:AFRN) is a trusted partner and global provider of innovative, scalable media and entertainment technology solutions. As an IPTV pioneer, working with over 250 operator customers in 100-plus countries, Aferian continuously innovates to help customers deliver modern video experiences.