Silver Bullet Data Services Group plc (LON:ASBDS) (Silverbullet), a provider of AI driven digital transformation services and products, has announced new contract wins and renewals worth, in aggregate, £1.7 million.
Heineken
Silverbullet has secured a renewed contract with Heineken, a Global Dutch multinational brewing company with a presence in over 70 countries and ownership of 165 breweries. As Heineken’s trusted data services partner, Silverbullet will serve as a multi-regional resource for first-party data services, overseeing the implementation of a comprehensive first-party customer data strategy and implementation.
Silverbullet is working with Heineken to support both business and technical client stakeholders in the design, deployment, execution, and measurement of data-driven consumer experiences, leveraging their existing marketing and advertising technology stacks.