Despite the challenges, IT departments are responsible for enabling the digital service transformation journey their business has embarked on.
For businesses from every consumer facing industry, the digital opportunity is well recognised. It’s the opportunity to embrace new digital technologies and respond to customer demands quicker, to deliver customer experience and operational benefits for the business and increase competitive differentiation. And yet, despite knowing what’s at stake, many organisations are missing out on one of the biggest shifts in business to occur in the last century.
IT departments are being placed under intense pressure to integrate and manage new digital technologies, but often face the uphill battle of delivering more at a rapid pace, with fewer resources and less budget. They face barriers such as controlling the growth of ‘shadow IT’, a lack of control and standardisation, disparate data sources, and fragmented system estates.
Despite facing these challenges, IT departments are responsible for enabling the digital service transformation journey their business has embarked on. The chart below details the digital destinations that businesses must invest in working towards with their IT departments to transform the digital service delivery and innovate their customer engagement models.
Gresham House Strategic PLC (LON:GHS) has a total interest of 13.5% in IMImobile PLC, correct as of 30 June 2017 month end NAV announcement, released 03 July 2017.