According to eMarketer, global mcommerce sales rose by 40.3% in 2017 to $1.357trn, representing 6% of total retail expenditure.
Globally, mobile spending is on the rise, helped by a growing consumer confidence in making purchases via smartphone, and in part to retailers offering a greater selection of low-cost items, encouraging impulse buying.
Mi-Pay (LON:MPAY) are a recognised leader and pioneer in the cardholder-not-present payment solutions market. They have a particular expertise in assessing and mitigating fraud risks whilst optimising the direct top-up journey for prepay mobile or international calling card consumers and increasing non-fraudulent transaction acceptance rates. This expertise allows them to offer outsourced services that are fully indemnified (subject in most cases to certain limits) against fraud, which adds significant value to the proposition to our customers and is believed to be a key competitive advantage.