Ambitious goals and long-term strategies

If there is one aspect of the pandemic that will be remembered, it is the mass hoarding of toilet paper. Fortunately for Accrol Group (Accrol), the bathroom basic was in great supply, according to Graham Cox, the Managing Director of the independent tissue converting business. “Throughout the pandemic, all Accrol sites remained fully operational. We put extensive safety and wellbeing measures in place and not a single shift was missed despite the incredible demands placed on us.

“Our efforts were recognised by the local authority, and most importantly our colleagues told us they felt safe too. I’m incredibly proud of how the team pulled together, supported each other, and kept production going.”

Green focus
Graham points out that great value for customers and consumers, and doing business sustainably, can go hand in hand.

Accrol Group Holdings plc (LON:ACRL) is the UK’s leading independent tissue converter, producing toilet tissue, kitchen towel, facial tissue and biodegradable wet wipes. The UK soft tissue market is worth £1.6bn with private label products comprising circa 50%. Accrol is the leading supplier to the private label market, which is growing at over 8% year on year.

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