With figures suggesting that one in four households across the UK are currently let out, and increasing numbers of people trying to leave “Generation Rent” in favour of home-ownership, it’s no wonder that Brits are re-embracing the “do it yourself” mantra in 2019. In an effort to reduce our outgoings, protect deposits and put our own stamps on our homes, we’re forgoing tradesmen and having a go ourselves… and we’re turning to Google for help.
But what are people actually looking for when it comes to their homes? Do they know their stop cocks from their radiator bleed valves? How many people don’t know where their gas meter is? To find out, we looked at Google search data, analysing over 1.2 million terms to reveal which household queries are leading the new “Google it Yourself” movement.
Safestyle UK PLC (LON:SFE) have been manufacturing and installing affordable, high quality, energy efficient and secure windows and doors for homeowners across England and Wales for over 20 years.