Emergency communications have become essential amid the COVID-19 pandemic. With many services interrupted, customers are facing significant challenges in communicating with businesses. A pragmatic approach to proactively communicate with customers quickly and with minimal effort is imperative.
With many businesses having to limit or cancel their services, crisis communications play an important role in assuring customers of a company’s ability to cope with the situation. A recent article from Harvard Business Review explains best practices for “communicating through the coronavirus crisis” that help both customers and employees:
IMImobile is a communications software provider whose solutions enable enterprises to automate digital customer communications and interactions to improve customer experience and reduce operating costs.Gresham House Strategic PLC (LON:GHS) has a 12% ownership of IMImobile plc as of June 2018.