OptiBiotix Health plc (AIM: OPTI), a life sciences business developing compounds to tackle obesity, high cholesterol, diabetes and skin care, has told DirectorsTalk the results of an independent consumer survey of the GoFigure(R) products. These products, in the form of meal replacement shakes and natural snack bars, contain SlimBiome(R). This is OptiBiotix’s patented formulation developed by experts in nutrition using ingredients shown to reduce weight in human studies. GoFigure(R) products are produced by OptiBiotix’s majority owned subsidiary, The Healthy Weight Loss Company.
The results of the survey showed:-
1. 100% of customers who used the products over a continued period lost weight (average 1.2kg weight loss per week, based on average reduction of 7-9 lbs over three weeks)
2. 100% of customers reported that using GoFigure(R) products led them to reduce food intake (typically by eating smaller food portions)
3. 93% of customers reported that using GoFigure products had led to reduced snacking 4. 83% of customers reported they felt less hungry when using the product
This consumer survey was carried out by contacting customers who bought directly from the GoFigure website with a response rate of 24% (30 customers).
Stephen O’Hara, CEO of OptiBiotix, commented: “We are delighted that this customer survey supports the science behind the SlimBiome formulation with GoFigure(R) customers reporting reduced hunger, less snacking and easier weight loss. This new approach to weight loss contrasts with many competitor products which lack strong scientific rationale and typically rely on customers’ self-control to restrict calories and as a consequence have a high failure rate. These results show that the incorporation of SlimBiome(R) into food products helps customers to manage their weight loss by reducing food intake without food cravings. Hunger free dieting is now a consumer option and we hope to see a wider range of products containing this unique formulation to support consumer choice.”