Maura Higgins has signed for boohoo.com as UK brand ambassador.
The ‘Love Island’ beauty has been snapped up by the fashion brand and will be the face of her own Christmas Edit, which will be her first ever-dedicated fashion range with boohoo.
She will also embark on a number of special projects with the company, the first of which will be revealed on 16th September.
Boohoo Group PLC (LON:BOO) operates as an online fashion retailer in the United Kingdom, rest of Europe, the United States, and internationally. The company also provides its products under the boohoo, boohooMAN, PrettyLittleThing, and Nasty Gal brand names.