Investing in and reinventing your B2B customer experience isn’t without its challenges, but it needn’t be so tricky – Leonardo Hodgson, Senior Product Manager, explains how Cerillion’s pre-integrated product suite can help improve your customer experience.
A lot has been discussed and published recently about the ever-increasing importance of customer experience (CX) as a fundamental part of CSP strategy and a key tactic to improve the business performance of any company.
Savvy B2C companies have been quicker to realise the benefits than their B2B counterparts, adapting their processes to better serve customers in a digital world, but also unencumbered by the complexities of many B2B businesses.
Cerillion plc (LON:CER) is a leading provider of billing, charging and customer management systems with more than 20 years’ experience delivering its solutions across a broad range of industries including the telecommunications, finance, utilities and transportation sectors.
