Golden Matrix Group, a developer and operator of iGaming platforms, has made a notable announcement with the release of its subsidiary Expanse Studios’ first social casino game, Beach Penalties. This launch marks Expanse Studios’ debut in the rapidly expanding social gaming market. The game provides a fresh experience by bringing the excitement of a soccer penalty shootout to a vibrant beach setting, blending engaging gameplay with customisable features.
Players can enjoy the challenge of trying to outsmart the goalkeeper and score penalties to win rewards. The introduction of Beach Penalties adds a unique option to Expanse Studios’ growing selection of online casino games. It aims to capture a wide audience by offering an exciting and visually appealing game that players can immerse themselves in.
The game features three distinct levels: Regular Scorer, Expert Scorer, and Expert Goalkeeper. As players progress, each level presents greater challenges and more substantial rewards. The flexibility of the game is enhanced by its variable Return-to-Player (RTP) rates, ranging from 96.5% to 97.5%, allowing players to tailor the volatility and risk to their liking. Players can also withdraw their winnings at any point, adding convenience and control to the gaming experience. To further engage its audience, Beach Penalties includes additional elements such as jackpots, tournaments, and an introductory tutorial to guide new players.
Expanse Studios CEO Damjan Stamenkovic expressed enthusiasm about the launch, emphasising that entering the social gaming market is a significant step for the company. He highlighted how social casino games offer promising growth potential and sees this new release as a showcase of Expanse Studios’ ability to create content that appeals to a diverse range of players, from casual to more dedicated users.
The social gaming industry itself is experiencing substantial growth, with projections estimating it could reach a market size of $39.95 billion by 2032. According to Business Research Insights, the global market is expected to expand at a compound annual growth rate (CAGR) of 5.38% from 2024 to 2032. Much of this growth is expected to be driven by increasing demand from regions such as North America and Asia Pacific. The casual nature and entertainment value of social games, particularly among younger audiences, contribute to their rising popularity.
Golden Matrix Group’s launch of Beach Penalties is part of a broader strategy aimed at diversifying its portfolio and embracing new trends within the gaming industry. The social casino gaming sector, which blends traditional gameplay mechanics with social interaction, represents a key growth area that the company is keen to explore.
Golden Matrix Group’s move to enter the social gaming market with Beach Penalties reflects its ambition to stay ahead of industry trends and broaden its reach in a competitive and evolving landscape.
Golden Matrix Group, Inc. (Nasdaq:GMGI) positions itself as a leader in the iGaming technology space, offering casino, sportsbook, and competition products and combining cutting-edge solutions with a strong portfolio of partnerships to drive growth and innovation in the digital gaming market.
