Golden Matrix Group, based in Las Vegas, stands as one of the world’s top iGaming companies, with offerings spanning casinos, sports betting, and competition products. In an interview, CEO Brian Goodman discussed his career journey, which took him from running a successful pharmacy business to pioneering in online gaming. He entered the iGaming industry in 2004, a period of limited online casino presence, and gradually gained experience with major industry players. His vision for Golden Matrix began in 2005, starting as a B2C online casino with the ambition of building a US company listed on Nasdaq. Despite obstacles, his determination helped Golden Matrix grow into a prominent business with a global footprint.
Goodman attributes his role to strategic vision and innovation, viewing himself as a leader who values collaboration and transparency. He aims to inspire his team while fostering strong relationships with shareholders. His favourite company milestone remains the Nasdaq listing, fulfilling his dream of leading a publicly traded business. Today, Golden Matrix operates in over 25 regulated markets, with a diverse portfolio that includes Meridianbet, Expanse Studios, and R Kings Competitions. The company’s proprietary technology, especially Meridianbet’s in-house software, supports more than 8.3 million users, 800 operators, and over 10,000 games, providing unmatched control and scalability.
Overcoming challenges has shaped Goodman as a leader, with daily hurdles honing his resilience and strategic approach. Golden Matrix leverages proprietary software that has evolved to a fifth-generation system integrating advanced sportsbook and gaming features. Unlike other iGaming companies, which often use third-party solutions, Golden Matrix’s AI-enhanced platform supports unique player engagement and cost-effective acquisition strategies.
The company has reached several milestones, including its Nasdaq listing, the acquisition of Meridianbet, record-breaking revenues, and being shortlisted for an iGaming licence in Brazil. These steps have expanded its global presence and financial potential. In terms of revenue, Golden Matrix reported a 75% increase year-over-year, with robust growth across all divisions and conservative financial management.
The iGaming industry’s market value exceeded $70 billion in 2024, with projections showing continued growth. Golden Matrix’s edge over competitors lies in its AI-driven technology, global market reach, and strong profitability. The company’s diverse product lines and emphasis on proprietary technology further enhance its standing. Looking forward, Golden Matrix plans to expand into new international markets, including the United States, while securing additional licences in places like New Jersey, Bulgaria, and South Africa. Its gaming studio, Expanse Studios, continues to innovate with casino games and gamified strategies. Golden Matrix’s slogan, “You Can Bet on Us,” reflects its commitment to investors and long-term growth goals.
Golden Matrix Group, Inc. (Nasdaq:GMGI) positions itself as a leader in the iGaming technology space, offering casino, sportsbook, and competition products and combining cutting-edge solutions with a strong portfolio of partnerships to drive growth and innovation in the digital gaming market.
