Whether we search for recipes, chatting with friends or pay via the web, we create massive amounts of data. Clever use of this information forms the basis for future digital services. With the development of Internet of things and artificial intelligence, the amount of data will increase dramatically, and this data is considered as the raw material in the digital economy.
The value attached to mobile payments are not necessarily transactional revenue, but ownership of customer data. A report by Deutsche Bank confirms this and shows that innovation in mobile payments will open up for new products based on customer data. EU’s payment directive, PSD 2 will further strengthen this trend by requiring banks allow users to access their own data through third-party solutions.