Over the next year and a half, Alan Bekerman plans to grow his healthy fast-food chain Iq Food Co. from five to up to 11 locations and not a single one will accept cash.
It was one less thing that we had to think about, which is a huge benefit, says Bekerman, who tested the idea at two locations when he first opened in February 2016 before expanding the pilot to all five of his Toronto eateries earlier this year.
He’s one of a growing number of retailers who believe shunning cash helps customers as it speeds up service and frees up staff to focus on less mundane tasks.
It’s a choice some in the industry say is likely to become more commonplace as tap-and-pay cards and digital wallets increasingly replace bills and coins, saving merchants and customers precious time by not having to fumble with cash at the queue.
It’s something DavidsTea co-founder David Segal is banking on, after recently opening the doors to his Mad Radish restaurant venture where he has a no-cash policy in place at both Ottawa locations.
I just feel like the benefits are enormous and so why not try it? says Segal, who aligns faster service with better customer experience.