MySale Group will use strategic partnerships to grow, says CEO Carl Jackson

MySale Group PLC (LON:MYSL) is developing strategic partnerships with a number of retailers worldwide in order to grow into a retail marketplace, as well as a flash Sale business, Chief Executive Carl Jackson has said.

MySale has already teamed up with two large partners – Sports Direct International plc (LON:SPD) in the UK and online flash Sale site Gilt in the US – to “anchor” its retail marketplace, and is now seeking several others.

“Today MySale is predominantly a flash Sale business; tomorrow it will be a retail marketplace as well,” said Jackson.

Through its partnership with Gilt, MySale now has access to its inventory, including product from luxury brands such as Prada and Gucci. “It fills a gap in our catalogue,” said Jackson.

Meanwhile, it has fully integrated with Sports Direct’s inventory and is now looking to roll out the sportswear firm’s brands to Southeast Asia, following a successful launch in Australia and New Zealand through MySale Group-owned retail site Deals Direct.

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