Southeast Asia’s online retail market set to grow at 23 per cent

Southeast Asia’s online retail market is expected to reach US$53 billion in the next five years, according to a recent analysis by Forrester Consulting.

The report anticipated a compound annual growth rate (CAGR) for the industry of 23 per cent over the period, given the momentum of smartphone penetration and fast-growing economies in the region.

Currently the area’s largest online retail market is Indonesia which took 41 per cent of Southeast Asian online sales last year followed by the Philippines with its strong base of social media users.

MySale Group (LON:MYSL) is a leading international online retailer with established retail websites in Australia, New Zealand, South-East Asia and the United Kingdom. Founded in 2007, the Group provides customers with access to outstanding brands and products at discounted prices whilst simultaneously providing brand partners unique international inventory and sales solutions.

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