The future of interior in automotive

Imagine a world where a car’s interior, and the accompanying cabin experience, are two of the most important vehicle differentiators.

In this world, affiliates of a vehicle brand are not waiting for the next start of production of a vehicle but for the next operating-system update; OEM CEOs introduce new human-machine-interface (HMI) systems as stand-alone products to as much anticipation and fanfare as new models; and car magazines discuss comfort levels rather than acceleration and horsepower.

This world is now emerging within the automotive industry, and it will transform how OEMs make and market cars.

CT Automotive PLC (LON:CTA) designs, develops and manufactures automotive interior finishes and complex kinematic assemblies for the most well-known automotive brands on the planet.

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