Revenue Opportunities expected for Milestone Group PLC

 Milestone, the AIM quoted (AIM: MSG) provider of digital media and 
technology solutions, has told DirectorsTalk that it has entered into a 
joint venture ("JV") agreement with Black Cactus Holdings Pty Ltd 
("Black Cactus") to develop and commercialise all existing IP owned by 
Black Cactus under an exclusive global licence. The JV will trade as 
"Nexstar" and will be incorporated under the Company's dormant 
subsidiary Nexstar League Limited. 
 
   Black Cactus has developed a number of products and services, including 
digital media platforms, a "Money Over IP" payment system and other 
technology solutions which it currently provides to global loyalty and 
reward programmes. 
 
   Pursuant to the JV agreement, Black Cactus will provide the JV with 
development capability, digital content and use of IP and Milestone will 
provide creative services, business development and audience activation 
services. This provides a complementary suite of products and services 
to Milestone from which a number of revenue opportunities are expected. 
It is also expected that the JV will assist in the Company's development 
of valuable relationships and content for the Company's flagship product, 
The Passion Project. 
 
   Ownership of the JV will be 51% by Milestone and 49% by Black Cactus 
with a 50/50 revenue share. The new JV will give Black Cactus a UK base 
and distribution partner as well as access to additional resourcing 
whilst Milestone obtains an enhanced vertical product offering and 
additional revenue growth opportunities. 
 
   Deborah White, CEO of Milestone, commented: 
 
   "We are delighted to complete this agreement with Black Cactus. This 
deal further complements the Passion Project which now has all of the 
component parts in place to Engage, Identify, Direct and Reward young 
people under a single eco-system. Each of the 4 key pillars is 
under-pinned by a business unit that has products in place that can be 
sold through the Passion Project as well as on a standalone basis, with 
significant revenue opportunities in each." 
 
   Lawrence Cummins, CEO Of Black Cactus, commented: 
 
   "Black Cactus is excited about this new joint venture to expand our 
vision to provide disruptive technology to our target markets on a 
global stage. Black Cactus' Backstage HD platform is an innovator in 
agnostic digital content delivery and we look forward to continuing to 
build our reach and portfolio."