There are many articles available describing what an order management system (OMS) will do for retailers from a functional perspective. But there is very little material available detailing cross-sector benefits achieved from actual OMS projects which is one of the reasons many retailers find it hard to create a business case.
An OMS can enable many additional customer journeys and facilitate truly multichannel retailing such as:
Providing unified real-time inventory visibility (for both staff and customers)
itim Group plc (LON:ITIM) is a SaaS-based technology company that enables store-based retailers to optimise their businesses to improve financial performance and effectively compete with online competitors.