Iceland trials new packaging that could save over 350 tonnes of plastic each year

Iceland is trialling a new, innovative packaging scheme for several items in its stores in a bid to drastically reduce plastic use.

The supermarket, which boasts almost 1,000 branches across the UK, has announced it is trialling new forms of packaging on seven items, including bread, potatoes, apples, pears, strawberries, blueberries and mushrooms.

If the trials prove successful, the introduction of plastic-free and reduced-plastic packaging could prevent hundreds of tonnes worth of plastic being used by the firm on an annual basis.

Biome Technologies plc is a growth oriented, commercially driven technology group. The Group’s primary activity is the development of its fast growing business in bioplastics. The Group comprises two divisions: Biome Bioplastics and Stanelco RF Technologies.

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