Global cloud communications software and solutions provider IMImobile PLC, today announced that Hyundai India has integrated WhatsApp as part of their customer service strategy. Using WhatsApp, Hyundai wanted to streamline
Pizza Hut Delivery has been working on promotional SMS campaigns with IMImobile for the last eight years and is always looking to explore ways to evolve its customer communications. Spurred
Customer service has evolved into a comprehensive function operating within the domain of customer experience (CX). Having to change their approach from cost-centric to customer-centric, businesses are now aiming to
While the phone still tops the list of preferred channels for customer service, preferences are shifting towards live chat and messaging. This shift is strongly influenced by the way consumers communicate in
As we enter a new decade, Customer Experience (CX) will continue to reign supreme. It has firmly entrenched itself as a source of competitive advantage that the majority of companies are prioritizing. Walker Information’s 2017 prediction that CX will overtake price and product as THE key brand
Despite the rise in popularity of newer mobile messaging channels such as RCS, WhatsApp for Business and Apple Business Chat, SMS remains the primary mobile communications channel for most organizations.
As a digital agency who has continually driven the highest standards of performance and services, we’ve been awarded the honour of officially affirming our Facebook marketing badge status. This accreditation
Gresham House Strategic’s Graham Bird discusses financial and investment management highlights, post period performance and the outlook for the company going forward in this exclusive interview with DirectorsTalk.
For everything from ordering a pizza to getting an insurance quote, smartphones are increasingly at the centre of our lives. Many of us are now used to contacting brands through
Conversational messaging experiences have become an essential part of differentiating the customer experience (CX) a brand delivers to its customers. Today’s smartphone-first consumer wants to be able to engage with
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