?> Cerillion's new standard for digital engagement in telecoms - DirectorsTalk

Cerillion’s new standard for digital engagement in telecoms

Cerillion has launched Cerillion 24.2, its latest BSS/OSS suite release aimed at advancing digital engagement in the telecoms industry. This new version includes a redesigned Self Service module that focuses on user-friendly design and adaptable digital experiences. The module’s architecture supports flexible sales journeys and efficient service management, incorporating digital experience composition, quick content deployment, and extensive user analytics.

This Self Service module eliminates the traditional choice telecom providers face between limited self-service products that are difficult to modify and expensive, custom-built solutions. With Cerillion’s approach, telecoms can access a pre-integrated, off-the-shelf product that combines swift deployment with ongoing support, as well as the flexibility to adjust and evolve over time.

Cerillion emphasises configuration over customisation, ensuring that all clients use the same core product but can personalise it through a no-code design system. Self Service Pro further enhances this flexibility by introducing a visual content management system (CMS) that gives providers complete control over digital interactions and simplifies integration with external systems.

Louis Hall, Cerillion’s CEO, highlighted the company’s dedication to offering scalable solutions that enhance efficiency and customer satisfaction. He noted that the Self Service module allows telecoms to create personalised user experiences without the need for extensive customisation, providing both speed and adaptability.

Cerillion Self Service operates with an open, decoupled architecture. Although pre-integrated within Cerillion’s suite, it is compatible with any BSS/OSS system via TM Forum Open APIs.

Cerillion plc (LON:CER) is a leading provider of billing, charging and customer management systems with more than 20 years’ experience delivering its solutions across a broad range of industries including the telecommunications, finance, utilities and transportation sectors.

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