As the cost-of-living crisis worsens, many consumers are being forced to make difficult choices between connectivity and other necessities. How are UK telcos softening the blow for struggling customers, and what more can they do to help?
With a gloomy economic forecast hanging over us all, and the worst perhaps yet to come, will customers feeling the squeeze prioritise their phone and internet bills over other essentials?
A recent report by Which? found that, as the UK’s broadband firms are set for a £1.7 billion windfall in revenues, around six million households are struggling to afford essential telecoms services, with a growing number of customers reducing other outgoings to remain connected.
Cerillion plc (LON:CER) is a leading provider of billing, charging and customer management systems with more than 20 years’ experience delivering its solutions across a broad range of industries including the telecommunications, finance, utilities and transportation sectors.