Communications-Platform-as-a-Service (CPaaS) offers businesses pre-built applications, customisation options, and scalability without the need for costly infrastructure. How can businesses leverage CPaaS to enhance customer experiences, reduce costs, and facilitate growth in new markets?
Increasingly, customers want to communicate with businesses where it is best for them, whether that be by voice, text, instant messenger, mapping tools, or video call. To unify these channels and reach customers, enterprises require a single centralised platform that enables the management of this communication – a one-stop shop from which to connect over multiple touchpoints without the need for separate apps or complex integration.
Communications-Platform-as-a-Service (CPaaS) is one of the fastest-growing as-a-Service offerings changing telecoms and the wider tech sector, embedding everyday communications platforms directly into applications, creating a true omnichannel customer experience.
Cerillion plc (LON:CER) is a leading provider of billing, charging and customer management systems with more than 20 years’ experience delivering its solutions across a broad range of industries including the telecommunications, finance, utilities and transportation sectors.
