Tales of the Cocktail Foundation (TOTCF) is pleased to report the smashing success of its 21st annual cocktail conference, Tales of the Cocktail® (TOTC), which took place in New Orleans, July 23-28, 2023. The record-breaking celebration welcomed guests from 48 countries, showcased nearly 400 unique events, partnered with 277 brands, and made a robust impact on New Orleans’ local economy.
“Tales of the Cocktail’s 21st anniversary celebration underscores our enduring commitment to educate, advance, and support the global spirits community. The success and engagement from attendees, speakers, sponsors, and cocktail enthusiasts surpassed our expectations, making this gathering truly remarkable,” said Tales of the Cocktail Foundation CEO Eileen Wayner.
TOTC is made possible by so many supporters who care deeply about the cocktail community. The Tales team extends its sincerest gratitude to official 2023 sponsors, Perrier – the official water of TOTC; East Imperial – the official mixer of TOTC, and Libbey – Official Glassware of TOTC.
East Imperial plc (LON:EISB), founded in 2012, produces and markets a line of branded premium mixers that sell throughout APAC, US and EMEA. The company was founded on the philosophy of creating products defined by heritage, tradition and authenticity.