For the modern enterprise, digital applications and services are key to daily operations, this is not new. As such that means that the productivity of staff (and ultimately the business) is determined by the quality of IT services.
It makes sense then that the focus for the providers of these IT services, who are held accountable for their quality, is on technical performance, right? As a promise to provide a guaranteed level of quality/service to their customers, providers use Service Level Agreements (SLAs), which are comprised of a large set of agreements between provider and client regarding the expectations of the services consumed and based on technical metrics like response times and server up/down. Arguably metrics that were appropriate for the older, simpler technology of perhaps 10 years ago.
Actual Experience PLC (LON:ACT), an analytics-as-a-service company, provide digital experience quality analytics services in the United Kingdom, the United States, Europe, and internationally.